How AI helps with sales (from a Gen Z and Millennial perspective)

The sales game is changing. Artificial intelligence (AI) is no longer a futuristic vision; it’s a powerful tool that’s revolutionising how deals are won. From automating tedious tasks to predicting customer needs, AI is reshaping the sales landscape for the better. 


Image: Mimi Than


We at SalesWorks understand the ever-changing sales landscape. With over 20 years of experience, we’ve seen it all – from traditional methods to the latest advancements in AI. While AI plays a crucial role in streamlining processes, we believe the human touch remains irreplaceable – but we’ll get into that later.

In this article, we’ll dive deep into how AI sales tools are impacting the strategies of Gen Z and Millennial salespeople. 

We’ll uncover unique perspectives on how these tech-savvy generations are leveraging AI to close deals faster and deliver exceptional customer experiences, such as:


  • Streamlining CRM processes


Traditional CRM systems often entail manual data entry, a task prone to errors and time constraints. However, AI-driven automation revolutionises this process by seamlessly capturing, organising, and analysing data. 

This automation not only enhances efficiency but also aligns with the time-conscious mindset of younger generations.


  • Empowering predictive sales forecasting


AI-powered sales forecasting leverages vast datasets to predict future sales with unparalleled accuracy. By analysing historical trends, customer behaviours, and market dynamics, AI algorithms provide invaluable insights for decision-making. 

For Gen Z and Millennials, who value data-driven approaches and instant results, predictive sales forecasting offers a strategic advantage.

Image: Carlos Muza


  • Alignment with values


Transparency, authenticity, and personalisation are core values for Gen Z and Millennials. AI tools enable sales teams to deliver on these values by providing deeper insights into customer preferences and behaviours. 

Through AI-driven analytics, sales professionals can tailor their approach, fostering trust and strengthening customer relationships.


  • Proactive adaptation to market dynamics


AI empowers sales teams to stay ahead of the curve by identifying emerging trends and opportunities in real time

Whether through social media signals or sentiment analysis, AI enables quick adaptation to changing market dynamics. This agility resonates with the fast-paced nature of younger generations, who thrive on innovation and proactive strategies.


What’s the key takeaway here?

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The sales landscape is indeed undergoing a seismic shift. Artificial intelligence (AI) isn’t some distant dream anymore; it’s here, revolutionising how we close deals. We’re talking automated busywork, hyper-personalised pitches, and predictive sales forecasting – all powered by AI. 

But here’s the thing: while AI is undeniably transforming the game, it’s not the entire game.

Of course, Gen Z and Millennials are embracing and leveraging these tools to close deals faster, anticipate customer needs, and craft laser-focused sales strategies. But there’s one crucial element these digital natives crave: human connection.

Yes, AI streamlines processes and provides invaluable insights. But sales aren’t just about data; they’re about building relationships.  This is where Gen Z and Millennials truly shine. 

They understand that even the most sophisticated AI can’t replicate the power of a genuine conversation, a moment of empathy, or the trust fostered through face-to-face interaction.


Enter SalesWorks: Your human ally in the age of AI

Image: SalesWorks


At SalesWorks, we’ve been navigating the sales trenches for over two decades. We’ve seen fads come and go, witnessed the rise of technology, and understand the enduring power of human connection.  

We equip our sales team with the best of both worlds, to help your company or brand thrive. 

We Streamline workflows, personalise outreach and predict customer behaviour with cutting-edge AI tools while also focusing on strong interpersonal skills, active listening techniques, and the art of building genuine rapport – the human touch that seals deals.

With SalesWorks, your tech sales force gets a potent combination: the efficiency of AI and the invaluable expertise of human connection. This winning formula unlocks business triumph and propels your sales to new heights.


Ready to unlock your sales potential?


Don’t settle for just technology or just experience. Contact us today and discover how SalesWorks can transform your sales!